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Website Privacy Policy

We are Darlena Ltd, a company registered in England and Wales under company number: 896533 and with our registered office at: 

Darlena Ltd,
21-25 Shelbourne Close,

We are committed to protecting and respecting your privacy as well as complying with the General Data Protection Regulations (GDPR). 

This policy describes how the information we collect from you, or which you provide us, will be used, stored, and processed.

Please read this policy carefully to understand our views and practices regarding your personal data and how we will treat it. 

For the purposes of the Data Protection Acts 1998-2018 and the General Data Protection Regulation 2018 (GDPR), the data controller is Darlena Ltd.

Information we collect automatically

Our web hosting platform automatically collects traffic information, registering the quantity of visits that our site receives and will also record data such as your PC’s internet protocol (IP) for traffic patterns and demographic purposes. Although your ISP (Internet Service Provider) will generally give you a different IP address every time you log on, so it is impossible to maintain statistics on your usage. If you have been assigned a static IP address, all your sessions can be logged but who you are will remain anonymous.

Information Provided by You

Darlena collects the personal information you give us such as name, address, and email address when you purchase a product from our store. The reasons for this are: to process any orders you place and to deliver those orders to you, to personalise, report and improve our product/service offering to you, and to send you special offers, often personalised, and tailored to your requirements.

The information required for placing orders is: 

Full name and registered address/shipping address (if different to registered address). Contact telephone number, in case of order queries. Email address. Credit card details.

The information required for mailing list subscription is:

Email address. Name (for personally addressing the email)

If you place a credit/debit card order via the website, your order is processed through an authorised payment gateway and forwarded to Darlena, your card number is not sent to Darlena. A hard copy of your order details is retained for accounting purposes only. Your details are not made available to any third party except for the taxation authorities if so required by them as part of an audit of our accounts. However, we may disclose your personal details if we are required to do so by law or if you violate our Terms of Service.

Darlena does not send unsolicited email; you will only receive a communication in response to an enquiry or if you have specifically requested to be included on the Darlena mailing list. 

Darlena does not share details of its mailing list with any third party. 

External Links

Darlena contains a number of links to other sites and has no influence over, or responsibility for the security practices or content of these sites.

Further Questions Regarding Privacy

If you have any further questions regarding the Darlena Privacy Policy which are not covered within this page please email us at

Or telephone on: 
0044 1202 302010 (Outside the UK)
01202 302010 (Within the UK) 


We use statistical and analytical information from cookies to collect general, and not individually specific, information about the number of visits we receive, returning visits, pages they visited and the page within the site that they entered and exited. This information helps us monitor traffic on our website so that we can manage the site’s capacity and efficiency. It also helps us to understand which parts of this site are most popular, and generally to assess user behaviour and characteristics in order to measure interest in and use of the various areas of the site. See our Cookie Policy for more details.

Security Policy

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered or disclosed.

Online payments are processed through a payment gateway approved by all banks.

Your order will be confirmed and forwarded to Darlena for shipping without including your credit card number.

All e-commerce transactions where credit/debit cards are used for payment must now be processed through an approved payment gateway.

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